Validation

Email, Phone and Address Validation

Outdated emails, changed phone numbers, and incorrect addresses undermine the value of your CRM.

Paribus Data Validation Services cleanses and updates your Dynamics 365 customer records against trusted sources to keep your data accurate, reliable, and actionable.

Services can include:

  • Email address validation
  • Telephone number validation
  • Postal address validation
  • Address correction and standardization
  • Identification of invalid or questionable contact details

The result is cleaner, more reliable CRM data that can be used with greater confidence across sales, marketing, customer service, automation and AI.

Keep contact data accurate and actionable.

Validation

Email Validation

Improve deliverability and reduce wasted communications.

Invalid or outdated email addresses can create unnecessary campaign costs, increase bounce rates and reduce confidence in CRM data.

Email validation helps identify whether email addresses are correctly structured and suitable for use.

This can help organizations:

  • Identify invalid or questionable email addresses
  • Reduce email bounce rates
  • Improve campaign deliverability
  • Reduce wasted marketing activity
  • Improve confidence in contact records
  • Prioritize records that require correction or review

For organizations using CRM data for automated campaigns, workflows or AI-driven engagement, reliable email information becomes increasingly important.

Validation
Validation

Phone Validation

Maintain more reliable customer contact information.

Telephone data can become inaccurate through data-entry mistakes, number changes and inconsistent formatting.

Phone validation helps assess the quality of telephone numbers held within CRM and identify records that may require correction.

Depending on the validation service selected, this can help identify:

  • Invalid telephone numbers
  • Incorrectly formatted numbers
  • Incomplete numbers
  • Country or dialing-code inconsistencies
  • Numbers that require further review

Validated phone information helps sales and service teams spend less time attempting to contact customers using inaccurate information.

It can also improve the reliability of automated communication and customer-engagement processes.

Address Validation

Create cleaner, more consistent postal data.

Postal addresses are one of the most frequently inconsistent areas of CRM data.

Users may enter the same address in different ways, omit important information or make simple spelling and formatting mistakes.

Address validation helps compare existing CRM information against trusted postal-reference data to identify and correct potential issues.

This can help organizations:

  • Correct incomplete or inaccurate addresses
  • Standardize address formatting
  • Improve postal deliverability
  • Reduce returned mail
  • Improve geographic reporting and segmentation
  • Maintain more consistent customer records

Standardized address information also makes it easier to compare records and can improve duplicate detection and customer matching.

Validation

Get Started Today

Book a personalized demonstration to see how Paribus 365 can help you prevent duplicate records before they become a problem.